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Turkey deploys TV star in hopes of luring Egyptian tourists

Kivanc Tatlitug, the Turkish soap opera star popularly known as "Muhannad," is expected to visit Cairo next month in an effort to promote Turkish tourism in the Middle East.

The Turkish embassy in Egypt said in a statement on Thursday that Tatlitug would visit Cairo on 15 February for two days in order to promote an international shopping festival to be held in Istanbul from 18 March to 26 April.
 
Tatlitug has become a celebrity throughout the Middle East for his roles in the Turkish television series "Nour"–which broke viewership records in Egypt and the Arab world–and the more recent series "Forbidden Passion." Both serials have been dubbed into Arabic and have recently aired on Egyptian satellite channels.
 
Tatlitug has also appeared in several television commercials for Turkish national carrier Turkish Airlines.

Translated from the Arabic Edition.

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